Small Business Spotlight Feature: Toni Daley

Hey Hey Hey Beautifuls, have you heard of Toni Daley??? If not, you gone learn today😃. I was asked by one of you to do a feature on Toni and I’m so glad I did. Toni was more than willing to participate in my small business segment. Her work is absolutely amazing!!! I love her creativity and the love she has for gift!!! Don’t take my word for it….see for yourself!!! If you want to know more about Toni and her business read the Q&A below…Thank you Toni!!!



Q. What is your name and where are you from?
A. My name is Toni Daley. I’m from Toronto, Canada.
Q. Can you tell us a little about your company?
A. My website is and I offer unique handmade jewelry, custom earrings and original artwork. I started about 2 years.
Q. What was your inspiration behind starting the brand and for each design?
A. My inspiration for my brand, my jewelry and my artwork is natural hair. It’s a bit of an obsession of mine! I love natural hair and because I find so much beauty in it, it’s often reflected in my artwork as well certain images within my jewelry. Although anyone can wear my jewelry I do tend to design with the naturalista in mind. I offer large bold pieces that will stand out against big dark hair, and sleek rounded designs that won’t snag in loose hair.
Q. What distinguishes Toni Daley from other brands?
A. I think there are three main things that separate me from other similar brands.
1) Originality – All my designs are my own original concepts and I like to add fresh new designs often.
2) Diversity – Although it’s obvious that my main love is natural hair my designs don’t solely focus on that. You can find an array of designs ranging from afro picks to dragons!
3) Value – I search for the best value for my materials so I can keep costs low and pass the savings down to my customers
Q. What challenges have you faced with starting the line?
A. I can’t think of a specific challenge that I had to face, it’s all been an ongoing process. I’m still learning as I go.
Q. What personal goals would you like to accomplish with your business?
A. I’d love to be able to do it full time one day.
Q. Do you have any advice that you would offer to an aspiring entrepreneur?
A. I never decided one day that I wanted to start making art, I’ve ALWAYS made art. I didn’t decide one day that I wanted to make jewelry, I’ve ALWAYS made jewelry. I’m an artist, I love to create so this has always been my hobby. I would make earrings for my family and friends and people would see them wearing my creations and then try to find out how they could get some. So my advice would be do what you love because when you love something and have a passion for it, people can see that and will seek you out.
Q. And finally, how do we get our hands on Toni Daley jewelry & art?
A. You can visit me at
For the Naturalsita in You!!!
Q. Why did you decide to go natural?
A. I actually didn’t decide to go natural….at least not intentionally. I damaged my hair with relaxers and as an alternative started wearing braids. I ended up absolutely loving my braided styles and went through a sort of “Brandy” phase. I wore braids for 2 years straight! When I finally stopped, I fell in love with what was revealed underneath and decided not to go back to chemicals.
Q. How long have you been natural?
A. Since about 2006
Q.What has been the most rewarding part of your natural hair journey?
A. The most rewarding thing has to be YouTube. Going/being natural opened my eyes to this amazing online community full of support and love and I’m so happy to be a part of it.
Q. Has anything been a challenge on your journey?
A. I can’t think of any challenge that is specific to my natural journey. It’s been a great road so far.




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